Our Services
How we help gym owners grow
Six systems that fill your pipeline, answer every lead, and coach your team to close. Each one runs in our own 152 gyms and studios before it ever reaches a client.
AI Remarketing System
Your own database is worth 10-30+ bookings a month
Before a client spends a dollar on ads, we work the list they already own. That list alone adds 10-30+ new bookings every month.
Every gym has it: leads that never bought, inactive members, canceled members. It is the first place we start because the people on it already know your gym, and reaching them costs nothing.
Our AI texts them proven offers, handles the back and forth, and books the ones who respond. Revenue recovered from contacts you already paid to acquire.
Deep dive: AI Remarketing System →
Schedule Your Gameplan Call
AI Google Reviews & SEO Optimization
Stand out with both quantity and quality
More than 8 out of 10 people check Google Reviews before they choose where to go. Gyms are no exception.
Our AI asks every happy member for a review at the right moment, then keeps asking as new members join. You and your staff do nothing. The count climbs on its own, your map ranking climbs with it, and every ad dollar works harder.
Reviews decide the comparison. When a lead sees your ad, then sees a competitor down the street with three times your review count, you lose a member you already paid to reach.
The screenshots here are client gyms running exactly that system.
Deep dive: AI Google Reviews & SEO Optimization →
Schedule Your Gameplan Call
Paid Advertisement
The Decagon Matrix: ads proven at our own gyms first
Over the last 6 years we have spent more than $12 million testing ads for gyms, most of it finding out the hard way what actually gets someone to walk into one.
Servicing more than 2,000 gyms and studios taught us one rule: a single ad, no matter how good, burns out. So we never run one ad and hope.
We call our approach the Decagon Matrix. Every offer runs as ten separate campaigns, each aimed at a different group, split by:
- Where they live
- How old they are
- What they respond to
That spread keeps a campaign producing for a year or longer instead of a month. And every concept is proven at our own 152 gyms and studios first, in big cities, small towns, rich areas, and not-so-rich areas. By the time an ad runs on your budget, it has already worked on ours.
For your gym, that means launching with a small test budget across proven angles, keeping the winners, and cutting the losers early.
Deep dive: Paid Advertisement →
Schedule Your Gameplan Call
AI Lead Nurturing
The ChatGPT‑5 plugin that books consults while you coach
A gym owner's day is already full: consults, coaching, staff, retention, the building itself. New leads sit unanswered, and unanswered leads go cold.
Our ChatGPT-5 plugin answers every lead the moment they come in, carries the conversation like a person would, and books the consult straight into your team's calendar.
Before we built it, staff sent these messages by hand. Only 10% of leads who said they were interested actually showed.
The data told us the problem was never the message. It was speed. The faster the reply, the more likely the show. The AI replies in seconds, every time, at any hour, and your team gets the appointment without touching their phone.
Deep dive: AI Lead Nurturing →
Schedule Your Gameplan Call
AI Receptionist
Stop missing the calls that become members
Over 70% of inbound calls from prospective members are missed every month. That is with a full-time front desk on payroll.
We know because our AI Receptionist measured it across the 152 gyms and studios we own. A missed call is the cheapest revenue in the building: the lead already found you, dialed your number, and got voicemail. Often all they wanted was one question answered.
So we built an Interactive Voice Response system just for gyms. It installs on your existing phone number in 7 days or less, answers with an AI voice that responds to what the caller asks, and books the consultation into your coaches' calendar on its own.
Listen to live recordings from our own gyms below. Names and phone numbers are hidden for privacy.
Listen to live call recordings
Schedule Your Gameplan CallCoaching & Consulting
Learn from coaches who own and operate 152 gyms and studios
Our coaches have spent 18+ years operating gyms, not just marketing them. Co-founder Andy Gundlach started with 1 gym and now owns 152 gyms and studios. Behind him is a team of more than 160 staff, and together those gyms generate over $100 million a year at a 25-30% profit margin.
As a GMN client you work one-on-one with those coaches. We have made 18 years of expensive mistakes already, and we know what works for:
- Getting new members in the door
- Hiring A+ players
- Building systems that run without you
- Opening additional locations
We teach you what we had to learn the hard way, so you build the business you want in months instead of years and get back to enjoying the gym you own.
Deep dive: Coaching & Consulting →
Schedule Your Gameplan CallGet in touch
See what this looks like for your gym
Book a free consultation
The Gameplan Call is free. We come prepared with your numbers, your market, and a plan you keep whether or not we end up working together.
Get the help you need
Over 2,000 gyms and studios have used GMN to add members, revenue, and operational support. The case studies page shows their numbers.
Scale your business
Our clients see an average of $91,234 in additional personal training revenue over 120 days. Run the numbers for your gym.
Who we serve
Every system above adapts to your model. See how it works for yoga studios, Pilates studios, 24/7 gyms, CrossFit gyms, boutique fitness studios, personal training studios, small group training gyms, franchise locations, and kickboxing gyms.